Language - The photo on the cover of my magazine will be a medium close-up of a smiling girl reading a copy of Jane Eyre or Wuthering Heights, wearing smart but fairly casual clothes. The camera is at her height, as if from the perspective of another student. This should imply that the magazine is aimed at students studying English. The smile is to show that the student is having fun reading her book, basically that English is fun. She is sat in a library to show that libraries are fun too.
Institution - Wyke College is the main institution, but I think the English Department is a part of it too. Wyke College is a college that promotes variety and lets people be who they want to be, which means that those are the same sort of ideas that the magazine promotes. In reverse, that also means that any ideas that the magazine promotes that the college hasn't particularly expressed will be linked too.
Ideology - The photo on the front should provide ample evidence that idea of the magazine is to give to pupils studying English, as I'm sure the title (English at Wyke) will. The fact that Wyke College is connected to the magazine will tell people about the morals and ideals that the magazine believes in.
Audience - The audience should be any person studying English and Wyke College who believes in the morals the magazine and college promote. The people reading the magazine should be people who enjoy English or want to know a little more about it. The articles in the magazine will range from language issues to literature ones so as to engage all readers in it, therefore attracting a broader audience than if it were focused on one aspect.
Representation - The magazine represents students studying English or just people who are interested in English. It represents people who believe in the morals that the college believes in.
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